The background
I did not come to this from software. I came to it from selling.
I hold an MBA and studied marketing properly: digital marketing, sales psychology, brand management, strategic marketing. Then I spent years applying it.
In my last company I onboarded over 200 businesses and ran their outreach. I built and led the business development team, and ran client success alongside it. Between them we booked hundreds of appointments for companies across almost every industry and most time zones.
So I know what breaks. Bad lists. Copy nobody answers. Replies left sitting for three days. Domains burned in the first month. None of that is an AI problem. It is a sales problem, and AI only makes it faster in whichever direction you point it.
Today I work as a GTM engineer. That means I build the machine rather than operate it, and I build it inside your Claude so it stays yours when I leave.
MBA
marketing, sales psychology, brand and strategy.
200+
companies onboarded and their outreach managed.
100s
of appointments booked for clients worldwide.
100+
systems built at Assured Outbound.